Once upon a time there was a goat herder tending his goats at the edge of a country road. A brand new Jeep Grand Cherokee screeches to a halt next to him. The driver, a young man dressed in a Brioni suit, Cerrutti shoes, Ray-Ban glasses, Jovial Swiss wrist watch and a Bhs tie gets out and asks the goat herder: "If I guess how many goats you have, will you give me the one I pick?" The goat herder looks at the young man, then looks at the sprawling field of goats and says: "Okay." The young man parks the SUV, connects his notebook and wireless modem, enters a NASA site, scans the ground using his GPS, opens a database and 60 Excel tables filled with algorithms, then prints a 150 page report on his high tech mini printer. He then turns to the goat herder and says: "You have exactly 1,586 goats here. "The goat herder answers: "That's correct, you can have your pick of the goats." The young man takes one of the animals and puts it in the back of his vehicle. The goat herder looks at him and asks: "Now, if I guess your profession, will you pay me back in kind?" The young man answers: "Sure." The goat herder says: "You are a consultant." "Exactly! How did you know," asks the young man? Very simple, answers the goat herder. "First, you came here without being asked. Second, you charged me a fee to tell me something I already knew. Third, you do not understand anything about my business. Now give me back my dog."